Determining the 4 Ps of marketing can greatly boost your marketing. But many small business owners don’t know how to start analyzing their 4P s of marketing. By determining the answers to the 20 questions in this article, you can start discovering a tried and true approach that thousands of businesses have used successfully - the 4Ps of marketing.
The 4P s of marketing are Product , Package, Price and Promotion.

Joint Ventures are the most powerful form of marketing leverage accessible to you, but if you don’t understand how to maximize that leverage, both you and your partners will be leaving a lot of money on the table.
Integration Marketing is the way to maximize your JV leverage, yet this is an extremely overlooked area of Internet marketing. Few people grasp the importance of this tactic, and even fewer people are teaching this method.
Just like it sounds, integration marketing is the process of integrating your marketing with other people’s marketing. It …

The Google AdSense program is like finding money in the street. Kids in High School are making thousands of dollars a month with Adsense .
Housewives, Retiree’s, Mom and Pop’s who’ve never made a dime on the Internet have created full time incomes by simply placing AdSense Ads on their web site or blog. Then you have the “Super AdSense ” earners.
We have all heard of them - the Elite few who are on track to make half a million dollars a year or more promoting AdSense sites. Do not …

Wordpress had just released their new upgraded version, Wordpress 2.6. However, there are a lot of issues with the new release. You can download the new version from the official Wordpress website.
The Wordpress release note says that “2.6 is pretty much identical to 2.5 from a plugin and theme compatibility point of view”. The improvements are mainly on security areas & ways in which you can make blogging easier.
But before you rush & upgrade, you should know the common issues that non-technical users have reported so far.

We are releasing the new free theme for Wordpress blogs that display ads . The style is simple with 3 column layout & a color combination for a professional looking blog.
The new Free Theme, named AdLine Theme for Wordpress , is partial widgetized. The right free column that can be customized to a different width to suit any professional need.
This free wordpress theme is especially suitable for blogs with a good mixture of images & text or just plain  text. The wide layout of the AdLine Theme for Wordpress …

SMS Text Message is a plugin for WordPress to allow blog owners update their readers via SMS. Although I would not call it an Essential Plugin , the free WordPress Plugin to send SMS adds a nice trendy feature to the blogs.
With so many people depending on their PDAs & phones to socialize on the internet & even to browse, this plugin could help bloggers send out updates or important messages to readers.
The SMS Wordpress plugin is created by Michael Torbert.

As part of the Essential Wordpress Series we would provide Free Wordpress Themes to all bloggers who wish to make money by displaying ads on blogs.
We will release a new free theme, AdVault Theme, suitable for blogs that want to display a good combination of CPC, CPA & CPM ads.
The AdVault Theme is developed from the basic concepts of the popular Pro Ad Theme with many additional features.

Google has recently posted a short article with tips & advice on how to design a website . The design tips are useful to well versed designers as well as the upcoming webmasters, focussing on some of the essential success factors of an effective website.
This is true for bloggers as well. And especially for those who want to make money from blogging .
Having an effective design & a strong content is a sure way to win attention on the internet!

We are releasing the new AdGrace Theme - our third free Wordpress Theme that is very suitable for sites & blogs that display ads .
The approach is simplistic with focus on uncluttered content & design. The color scheme is chosen to be a combination of green & mild blue to sooth the eyes.
The AdGrace Theme is completely widgetized with 2 right aligned widgets.

Google’s Referral Program has a new interface. After announcing that Google will stop all referral ads from Adsense, Google has incorporated DoubleClick to provide the entire affiliate network management & advertisements.
The current affiliate ad program under Google Adsense will be discontinued from September 2008 & Google has asked all the publishers to remove the affiliate ads.
The new referral ad program from Google is under the name of Connect Commerce.